“Do what you do best and outsource the rest” - Peter Drucker.
We live in a globalized world that is continuously evolving and innovation has become a part of our day to day practices. Companies, in their eagerness to gain a foothold in their respective markets, look for new lines of business and put all their effort to grow and to find all those opportunities that make them move forward and improve their competitiveness. Outsourcing services is a common practice in many companies today. But, what is outsourcing? What benefits can it have for your company? We will explain it to you…
Outsourcing is the process by which a company hires another company to perform a specific service or production area within its business, it is basically “subcontracting of tasks". It isn’t a new concept, several companies have been taking advantage of this formula for years. Following are a few reasons why outsourcing is considered beneficial:
Outsourcing offers the possibility to have covered many aspects and activities of the business. By resorting to hiring this service, companies manage to increase their productivity considerably and save cost. Outsourcing originated and became popular as a cost-saving strategy during a recessionary environment. Usually, business processes outsourced are the support processes and not of extremely high strategic importance, but extremely necessary for doing business. In a nutshell, outsourcing deals with the people and processes in and around the business which help.
Many tasks and projects require qualified professional services. A company may not have the required staff within its team and may not have a long-term use for it. In this case, it is an advantage to outsource the services of a professional and thus avoid having to hire the services of an engineer, architect or lawyer.
Outsourcing helps you focus on your major goals with less distraction in other things. With outsourcing companies can focus primarily on other areas of the business without consuming their human or financial resources. Outsourcing gives companies more time to strengthen the core of their business thus improving the effectiveness of the activities carried out.
here are many companies that consider the possibility of outsourcing their work processes. The list of reasons is long and can be very different:
Outsourcing is a smart technique to save your business and workforce’s cost. It is a common practice that has less drain but mostly gains.
Outsourcing is never a bad option, but it can be one if you choose a company that don’t understand you or your business. Choosing a bad outsourcing company can end up giving very bad image to your clients. The economic cost of changing companies can be very high. While outsourcing ensure that the contract must be well defined and the tasks well divided. Something that seems obvious on paper but is usually more difficult about practice. A sanction for cession of workers can be expensive.
Think before taking a step. Make a wise decision and find a third party to take care of some aspects of your marketing plan!