How Virtual Reality is Changing the Service Industry

Virtual reality (VR) has slowly been taking over a variety of industries, such as film, business and music. Although it is considered to be a slow burn technology, it has slowly become a commercial phenomenon. With the introduction of the Oculus Rift in 2013, the immersive experience of VR headsets came into mainstream media and became known to a larger audience. Since the tech has acquired massive potential in the entertainment industry, other sectors have also taken a keen interest in its workings. One of the leading industries taking advantage of VR is the service industry. It creates and entirely new reality for your business by using a visual headset to help you become part of an immersive and lifelike experience. With the help of VR, users will undergo a whole new perceptive change when performing basic tasks.

The Service Industry and VR

The hype around most mainstream VR headsets focus on their potential for enhancing business experiences. The uptake of this new tech within most businesses is completely changing the game. It has been estimated that companies will be spending 9.2bn on VR by 2021, which means that the service industry is making big investments in its future.

Here are some ways VR is changing the industry as we know it:

Locating a Product

For businesses who have to deal with a number of physical products, VR can provide a way to easily view the variety of options available. Agents will be able to locate a product using a VR headset without physically having to find it. This will result in hundreds of physical product variations that companies can use to promote their branding. Agents will be able to utilize this tool and categorize the inventory in a more affordable manner.

Online Shopping

VR is a fantastic way to enhance the online shopping experience. Retailers understand that to make profits their branding needs to support online shopping since about 70% of customers prefer e-commerce over physical shopping. Virtual shopping provides customers with an entirely new level of service. They can try on clothes while in the comfort of their own homes or decorate a room that does not even exist yet. VR acts as an adjustable tool that builds an interactive and personalized catalog for all customer experiences.

Increasing Internal Collaboration

Companies with a global presence face many barriers when it comes to running their business. One such issue is the language barrier between borders and how this may negatively impact communication. By using VR, these businesses can find an easy solution which translates languages spoken by two different speakers according to their native tongue. Such internal collaboration is important for future endeavors as it saves time and important details don’t get lost in translation.


VR is more than a new means of entertainment. It is applicable to many sectors and brings them numerous benefits, especially the service industry as VR is expanding the horizons of what is possible for one business to achieve.

For more information click here